Toby Pointer
Toby Pointer's journey through the dynamic world of video production, editing, and motion graphics is a testament to his relentless pursuit of excellence and creativity. With a decade of experience under his belt, Toby has honed his ability to bring compelling stories to life, enhancing brand awareness and engagement through visually stunning videos. His career began with a strong foundation in film and media studies from Santa Fe University of Art and Design, propelling him into various roles that showcased his versatility and skill.
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As the driving force behind ToPoint Pro since June 2022, Toby has led numerous projects to success, elevating client content for marketing and social media campaigns with his keen eye for storytelling and technical prowess. His collaborative spirit and leadership have been instrumental in developing storyboards and concepts that resonate with audiences, resulting in significant increases in viewer engagement.
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Toby's expertise is not confined to a single aspect of production; he's adept in all stages, from editing to color grading and sound design, ensuring the highest quality outputs. His tenure at A+ Creative and Go Button Media, among others, highlights his ability to create ads, motion graphics, and engaging video content for a broad range of clients, from Hudson Bay and Estee Lauder to Walmart and HuffPost Canada.
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His early experiences at MTV/MuchMusic and Corus Entertainment, where he edited content for iconic shows and live broadcasts, laid the groundwork for his impressive career. Toby's skill set is vast, encompassing writing, editing, motion graphics, and project management, making him a versatile and indispensable part of any creative team.
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This narrative, grounded in his professional achievements and personal ethos, reflects Toby Pointer's dedication to pushing the boundaries of video production and storytelling. His story is one of constant growth, innovation, and an unwavering commitment to excellence, inspiring those around him to strive for nothing less.
experience
2021-2024
GO BUTTON MEDIA
Shows:
Secret Nazi Science - 2023
Revolutions - 2023
Believe - 2023
Call Me Mother Season 2 - 2022
2018 - 2023
Bell Media
Shows:
Etalk - 2015 - 2023
The Marilyn Denis Show - 2018
The Social 2019 - 2022
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2019 - 2022
A Plus Creative
Worked with various clients, including Hudson Bay, EsteeLauder, Joe Fresh, and Shiseido, creating commercials for TV and social media marketing campaigns.
2018
Huffpo Canada
Show:
BACKEBENCHERS S1
produced branded content and branded entertainment for the HuffPo Canada
2012-2018
CTV
Shows:
Etalk, iHeartRadio, Bravo, Space,
TheLoop.ca and more.
2008-2012
Muchmusic/mtv
Edited scripted and unscripted program for shows for cable channels Muchmusic, MTV, M3, Bravo! and much more.
2005-2006
CBC VANCOUVER
Edited segments and skits for the late-night entertainment showcase: ZeD.
2006-2008
GLOBAL Tv
EDITOR
Edited segments and promos for Entertainment Tonight Canada on Global TV.
Santa Fe University
of art and design
Santa Fe, New Mexico, USA
BA Degree - Class of 1997
Contact
I'm always looking for new and exciting opportunities. Let's connect.
416-824-9233