Toby Pointer
I create cinematic commercials, branded content, television, and AI-powered films that blur the line between traditional filmmaking and emerging technology.
experience
2021-2025
GO BUTTON MEDIA
Shows:
Secret Nazi Science - 2023
Revolutions - 2023
Believe - 2023
Call Me Mother Season 2 - 2022
2018 - 2023
Bell Media
Shows:
Etalk - 2015 - 2023
The Marilyn Denis Show - 2018
The Social 2019 - 2022
2019 - 2022
A Plus Creative
Worked with various clients, including Hudson Bay, EsteeLauder, Joe Fresh, and Shiseido, creating commercials for TV and social media marketing campaigns.
2018
Huffpo Canada
Show:
BACKEBENCHERS S1
produced branded content and branded entertainment for the HuffPo Canada
2012-2018
CTV
Shows:
Etalk, iHeartRadio, Bravo, Space,
TheLoop.ca and more.
2008-2012
Muchmusic/mtv
Edited scripted and unscripted program for shows for cable channels Muchmusic, MTV, M3, Bravo! and much more.
2005-2006
CBC VANCOUVER
EDITOR
Edited segments and skits for the late-night entertainment showcase: ZeD.
2006-2008
GLOBAL Tv
EDITOR
Edited segments and promos for Entertainment Tonight Canada on Global TV.
Santa Fe University
of art and design
Santa Fe, New Mexico, USA
BA Degree

About Me
With over 15 years in the TV and media industry, I've developed a rich skill set as an Editor, Motion Designer, and Producer, working on commercials, reality shows, and scripted content for Film, TV, and social media. My career is marked by a dedication to storytelling innovation and adapting to new formats and technologies. I'm committed to creating content that resonates with modern audiences, pushing the boundaries of traditional media.
Working With the Best Clients and Partners












